Frito-Lay To Slim Down Snacks
Company To Eliminate Trans Fatty Acids
POSTED: 2:37 p.m. EDT September 24, 2002
PLANO, Texas -- You'll soon have more choices for that snack attack.
Frito-Lay announced plans Tuesday to eliminate an especially harmful type of fat from its products and offer more reduced-fat snacks.
Fast-food and snack makers have come under increasing pressure to help reverse a trend toward more obesity.
By early next year, Frito-Lay will switch from hydrogenated oils containing trans fatty acids to corn oil in cooking some chips -- such as Doritos, Tostitos and Cheetos.
"We're taking several steps that will change the way America snacks," said Al Bru, president and CEO of Frito-Lay North America.
The company will also roll out reduced-fat versions of its Lay's potato chips and Cheetos in the next few months. The chips will have a 25 percent reduction in total fat and a 60 percent reduction in saturated fat, while the Cheetos will have a 50 percent reduction in total fat, a 70 percent reduction in saturated fat.
It already offers Baked Lay's and Baked Tostitos chips.
Frito-Lay has signed up Dallas health and fitness advocate Dr. Kenneth Cooper to help promote its products and advise it on nutrition matters.
Frito-Lay is also working with the Cooper Aerobics Center and additional partners to develop a youth fitness program that will be introduced in 2003. Early next year, Frito-Lay will feature fitness and nutrition tips from Dr. Cooper on its snack packages.
Frito-Lay announced plans Tuesday to eliminate an especially harmful type of fat from its products and offer more reduced-fat snacks.
Fast-food and snack makers have come under increasing pressure to help reverse a trend toward more obesity.
By early next year, Frito-Lay will switch from hydrogenated oils containing trans fatty acids to corn oil in cooking some chips -- such as Doritos, Tostitos and Cheetos.
"We're taking several steps that will change the way America snacks," said Al Bru, president and CEO of Frito-Lay North America.
The company will also roll out reduced-fat versions of its Lay's potato chips and Cheetos in the next few months. The chips will have a 25 percent reduction in total fat and a 60 percent reduction in saturated fat, while the Cheetos will have a 50 percent reduction in total fat, a 70 percent reduction in saturated fat.
It already offers Baked Lay's and Baked Tostitos chips.
Frito-Lay has signed up Dallas health and fitness advocate Dr. Kenneth Cooper to help promote its products and advise it on nutrition matters.
Frito-Lay is also working with the Cooper Aerobics Center and additional partners to develop a youth fitness program that will be introduced in 2003. Early next year, Frito-Lay will feature fitness and nutrition tips from Dr. Cooper on its snack packages.Copyright 2002 by Lifewhile.com. The Associated Press contributed to this report. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
